How many professionals use linkedin
This represents marketing efforts on LinkedIn. Easily manage your LinkedIn Page alongside your other social channels using Hootsuite. From a single platform you can schedule and share content—including video—engage your network, and boost top-performing content. Try it today. Get Started. Social media training courses are a great way for digital marketers to level up their skillset.
Extra credentials never hurt anybody either. Instagram experienced a huge amount of growth in These Instagram statistics prove just how valuable the network is to your business. Understanding social media demographics will help you fine-tune your marketing strategy and reach the right people with your message. We could have SWORN you were someone who wanted to blow your competition out of the water on social media.
Our bad. Table of Contents. General LinkedIn statistics. LinkedIn user stats. LinkedIn usage stats. LinkedIn advertising statistics. LinkedIn business statistics. Catch up with industry news, get expert advice, learn, gain insights, and get recommendations. Posting content on the platform helps you generate 15X more impressions on general content.
It has a professional and more functional purpose. Empowering your employees to share your content leads to better results as you get 2X higher engagement. Letting them share your posts leverages their networks to build connections to your brand.
It can also help increase engagement and reach. Your company begins attracting top talent and selling more. LinkedIn is the number one platform for Fortune companies according to research by the University of Massachusetts, Dartmouth.
Image Source: UMass Dartmouth. According to SimilarWeb , LinkedIn received a total of The average LinkedIn user spent 6 minutes and 55 seconds on the platform. Image Source: SimilarWeb. LinkedIn gets They get LinkedIn gets the most social media traffic from Facebook at Other social sites direct traffic to LinkedIn at Pew Research found that most people have multiple social media accounts.
Image Source: Pew Research. If your audience is on LinkedIn, then they most likely are on these other sites as well. However, your social media strategy should only include platforms where your audience is frequently active. You should, therefore, optimise your content on the platform for mobile. Ensure that your images and videos are also optimised and can open without having to leave the platform. There are more than million US workers with profiles on LinkedIn. Thirty thousand companies use it to recruit and post over 3 million jobs every month.
LinkedIn also allows its members to select from over 50, skills to showcase what they can do. They can find content on different topics, share insights, and learn. SlideShare currently has over 18 million uploads in over 40 categories. As a marketer, you can use this platform to share valuable content. You can repurpose your old content or create fresh content to share with your followers.
SlideShare content is also discoverable on search, so you increase your chances of getting your content read. Mobile makes it easier for a user to just open the app and scroll through, giving you more opportunities to reach them. Profiles with photos get significantly more views, messages, and results than generic, picture-less folks. SlideShare expert and Foundation Marketing Founder Ross Simmonds has long been an advocate of the platform and its marketing potential.
Check out his most-viewed SlideShare deck on Instagram Marketing with over , views:. This serves as both proof of its credibility and an opportunity to make a name for yourself on the platform.
Start with this SlideShare deck from Ross on how to create presentation slides that drive sales :. LinkedIn users have a range of education which is not that much of a surprise since the platform is popular amongst college grads. LinkedIn has gained traction around the world, gaining popularity in almost every continent.
According to SimilarWeb , LinkedIn received 1. In , LinkedIn launched Teammates to allow users to identify and keep up with their current colleagues. LinkedIn is home to 5 30 million companies today. However, not every business is on the platform. Though, LinkedIn automatically generates a company page when a person adds work experience within a company or when an organization posts a job.
More than half a million professionals worldwide gather on LinkedIn. If you have content to distribute which you definitely should , LinkedIn should be your first stop. Every single week, content in the LinkedIn feed is seen 9 billion times. The opportunity to be seen most definitely exists if you share content consistently. That means 3 million users are getting 9 billion impressions each week.
Yes, more than half of all social traffic to B2B sites comes from LinkedIn. Facebook and Twitter may have more monthly active users, but LinkedIn clearly separates itself as the go-to for B2B content distribution.
LinkedIn is the place decision-makers go to find valuable content. As a B2B marketer creating content, LinkedIn is the place to be. Something as simple as republishing your content on LinkedIn can put you in a unique group of contributors boosting each piece of content you create. As far as the LinkedIn algorithm goes, native posts published through this platform seem to get more love than external links, making this an even greater opportunity. In its annual reports, LinkedIn has been shown to lead consistently as the most trusted social media platform amidst the surge of fake news.
In a study conducted by Hubspot , LinkedIn leads in terms of lead conversion rates. Traffic from the platform generates the highest visitor-to-lead conversion rate at 2. Image credit: Hubspot. However, due to its trustworthiness rating and high lead conversion rates, LinkedIn comfortably follows closely by, ahead of other platforms like Twitter and YouTube.
There are over 57 million companies listed on LinkedIn, with more than 15 million open job listings LinkedIn, According to LinkedIn , over 40 million people use the platform to search for jobs every week, and in every minute, three people get hired on LinkedIn.
A study found that million received interview letters for a job they applied for via LinkedIn. Over 35 million people were hired by someone they connected with on the platform. At the dawn of the Coronavirus pandemic, LinkedIn saw a 6x increase in the number of remote job postings in the U.
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